Discover the new pro finish of longwear: Up to 24 hours demi matte foundation. Get a matte finish that won’t fall flat with L'Oreal Paris' Pro-Matte Foundation. Air-light, longwearing liquid foundation provides medium coverage. Lightw8 and creamy, matte foundation goes on smooth with a demi matte finish that lasts all day, hiding imperfections for a smooth, clear complexion. Up to 24 hours matte without the flat. Air-light texture, demi-matte finish. Hides Imperfections for a Smooth Complexion. The pro look of longwear Apply Pro-Matte Foundation with fingers or with your favorite foundation brush.